Placing Your ‘Social Engagement’ Numbers in Perspective
Share|By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® Facebook recently overhauled their page insights tools to help page administrators better measure engagement...
View ArticleIs NextDoor a Ground-Floor Opportunity to ‘Own’ Your Neighborhood?
Share|By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® It sometimes feels like a new social network launches every day. For the most part, I don’t see the advantage...
View ArticleIt’s not what you learn, it’s what you implement.
Share|There’s no better way to learn about new trends, strategies and tools then to immerse yourself in a live conference. Like many of you, I learned a lot at this month’s REALTORS® Conference &...
View Article‘Why Should I Write for You?’
Share|By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® A friend of mine came to me yesterday asking if I thought it was a good idea to write for a high profile...
View ArticleAre the Right People in Your Sphere of Influence?
Share|By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® I had the opportunity to speak last week at the Social Media Club Chicago’s holiday party. Talking to a group...
View ArticleReal Estate Industry Predictions for 2012
Share|By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® With nearly half of all REALTORS® using social media in 2011, it’s safe to say that it’s no fad. But will...
View Article7 Things I’ve Learned in 7 Years of Blogging
Share|By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® I wrote my first blog post about the real estate and mortgage industries on Jan. 27, 2005. Much has changed,...
View ArticleREALTOR.com Releases New iOS Apps
By Todd Carpenter, Director of Digital Engagement, National Association of REALTORS® REALTOR.com’s iOS apps received a significant upgrade this week. Chief among the changes is the ability to identify...
View ArticleDo You Have ‘Social Media Shiny Object Syndrome’?
Share|The big story in the blogosphere this week is that Facebook has released Timeline for business pages. Blogs will be written, tweets will be made, and I wouldn’t be surprised if there were a few...
View ArticleWhat’s the Matter With RE BarCamp?
Share|“Theory : The BarCamp brand is getting a bad rap because the events are stuffed with ‘beginners,’ and led by technical intermediates. Thoughts?” A good friend of mine sent me this message this...
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